SEO Specialist/Developer
- Keyword Research: Conduct thorough keyword research to identify relevant and high-impact keywords that align with clients’ business goals and target audiences.
- On-Page Optimization: Implement on-page SEO strategies, including optimizing meta tags, headings, content, images, and internal linking to enhance search engine rankings.
- Technical SEO: Perform technical website audits to identify and address issues affecting search engine crawlability, site speed, mobile responsiveness, and user experience.
- Link Building: Develop and execute link-building strategies to acquire high-quality backlinks, enhance domain authority, and improve search rankings.
- Content Optimization: Collaborate with content creators to optimize existing and new content for SEO, ensuring it aligns with target keywords and best practices.
- SEO Analysis: Utilize SEO tools to analyze website performance, track keyword rankings, and identify opportunities for improvement.
- Competitor Analysis: Conduct competitive analysis to identify strengths, weaknesses, and opportunities, informing SEO strategies.
- Local SEO: Implement local search optimization strategies, including managing Google My Business listings and local citation building.
- Reporting: Generate regular SEO performance reports, showcasing key metrics, progress, and insights to clients and internal stakeholders.
- Stay Abreast of Trends: Stay updated on industry trends, algorithm updates, and emerging SEO techniques to continuously refine strategies.
Requirements:
- Bachelor’s degree in Marketing, Digital Marketing, Computer Science, or a related field.
- Minimum of 3-5 years of experience as an SEO Specialist or in a similar role, with a focus on hands-on SEO optimization.
- Proven track record of successfully improving organic search rankings and driving increased organic traffic.
- Expertise in keyword research tools, on-page optimization, technical SEO audits, and link-building strategies.
- Familiarity with SEO tools such as Google Search Console, Google Analytics, and SEO platforms (e.g., Moz, SEMrush).
- Understanding of search engine algorithms and ranking factors.
- Strong analytical skills to interpret data, track key performance indicators, and provide actionable insights.
- Effective communication skills for collaborating with cross-functional teams and conveying technical concepts.
- Attention to detail and ability to implement best practices for SEO optimization.
- Experience with local SEO strategies and e-commerce SEO is a plus.
- SEO certifications or relevant training are advantageous.
Benefits:
- Competitive salary with growth opportunities.
- Comprehensive health, dental, and vision insurance plans.
- Retirement savings plan with company contributions.
- Ongoing professional development and training opportunities.
- Flexible work arrangements, including remote work options.
- Collaborative and innovative work environment in the digital marketing sector.
- Opportunities for career advancement within a dynamic SEO-focused organization.
If you are an experienced SEO Specialist with a strong track record of optimizing websites for improved organic search rankings, driving traffic, and staying updated on SEO trends, we encourage you to apply. Join SEOBoost Strategies and contribute to our mission of delivering impactful SEO solutions for our clients’ online success.
Job Category: E-commerce and Digital Marketing
Job Type: Full Time
Job Location: Pune